All leads are immediately uploaded to Bartizan’s secure password protected website, LeadsLightning, for tracking booth activity during the event. Included in the exhibitor’s event license is access to the LeadsLightning portal. This software makes post show follow up easy. It’s a searchable database and email marketing software in one. Exhibitors can filter contacts in a wide variety of ways, even view results in graphical form. Complete historical data is available to show management to help prove the ROI of events to prospects.